The 1960s were a vibrant decade filled with color, and this colorful spirit was reflected in the candy of the time.
The demand for sugary treats exploded as people sought out a rainbow of colorful candies to satisfy their sweet tooth. This was a generation that embraced peace, love, and happiness, and their candy choices mirrored this ethos.
Iconic sweets like Peeps, candy necklaces, Pixie Sticks, Swedish Fish, Fruit Striped Gum, and Starburst emerged during this time, becoming timeless favorites that many still enjoy today.
The bright colors and fun shapes of these candies made them perfect for sharing at parties, celebrations, and gatherings, creating lasting memories for those who indulged in them.
